The pandemic forced Tom Masano Auto Group, which had plenty of positions to fill, to try out a virtual job fair.
Except for Tesla, demand for U.S.-brand vehicles remains subdued, leaving many of their dealers struggling in the red.
The automaker is taking a "two-step strategy" with electrification: Focus on plug-in hybrid sales in the near term as the EV model lineup — and customer adoption of the new technology — evolves.
The automaker unveiled the Hummer pickup just 18 months after development work began, and GM says that timetable will become the standard for future EVs.
Instead of seeking trust, automakers should emphasize the collaborative nature of the technology, says Matthew Young, director of research at Thatcham Research, an automotive safety agency based in the United Kingdom that develops repair methods and conducts crash tests.
